This past Thursday night, amid swirling speculation concerning a shooting at Brown University, the network's Kaitlan Collins used social media, noting the confusion and guiding the public to her network’s 9pm newscast.
While the network is hardly a impeccable news source, her statement seemed accurate to many. It stands as one of the outlets where one can locate reality-based and generally trustworthy reporting – particularly during breaking news situations such as the one developing near a New Hampshire storage facility.
A Precarious Position During a High-Stakes Struggle
Yet the news network, now middle-aged, finds itself in a vulnerable situation as two massive media empires battle over ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the future of CNN has been drawn into a major game of business acquisition, rather than as a question of what benefits the news-consuming public.
“This is yet another example of the deep structural problems with origins in decades of policy decisions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The debate about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a broader point.
“The narrative is crafted as a financial tale with key players as the main characters, but there is very little discussion of the common good,” Pickard said.
The Additional Element: The Former President
This situation is further muddied by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his main “fake news” adversary.
Think back to the shouts of “CNN sucks!” at his rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now claims that the network requires new ownership. This can be interpreted as ownership that will shield him from criticism and scrutiny. That is part of why he appears to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to favor that bidder more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
A Future of More Turmoil
Notably, if Netflix is successful, CNN and other cable outlets would first be spun off into a separate entity. That would be a welcome development to many at the network, but it’s not exactly a secure position. That setup could position CNN for yet another acquisition. It never ends.
If you ask Timothy Wu, a lot of this is illegal, anyway. The influential voice of big tech’s dominance stated that anti-trust laws should prohibit both deals.
“Both acquisition attempts would be bad for the country, and both should be opposed by anti-trust authorities,” Wu stated.
The Fundamental Challenge and a Potential Solution
Regardless of the resolution regarding CNN, the larger issue persists.
“Our current system is a very anti-democratic system, but we must resist learned helplessness,” Pickard noted. Regulatory choices – originating in the 1930s and 1940s – helped to foster this hyper-commercialized monster, and different policy decisions can address it.
Can reform occur in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is very unlikely now, but that doesn’t mean it will not happen in the future.
Initiatives that support independent news organizations, bolster local journalism, finance public media, and outlaw the consolidation of media power in a handful of hands are achievable – they are essential for a robust democracy.
In the world of media ownership, larger is not superior. And news organizations like CNN cannot be pawns in the most recent merger game.